Privacy Notice

This page was last updated August 31, 2023.

Landmark Global UK Ltd is the data controller. Happy-Post is a trademark, and trade name, of Landmark Global UK Ltd.
Landmark Global UK Ltd (“Hapy-Post”, “Landmark Global UK Ltd” “us” or “we”) respects your privacy and strives to protect it in a lawful, ethical and transparent manner through the practices described in this notice (“Privacy Notice”).

This Privacy Notice applies to our practices for collecting, processing, storing, protecting and disclosing the personal data we may collect from you, or that you may provide when you visit this website (“Website”), or when you buy products and/or services from us, regardless of how the Website is accessed.

If you provide us with the personal data of other individuals, you guarantee that the data subject was informed of this Privacy Notice, and that insofar as certain processing requires the consent of the data subject, you have obtained the relevant consent from the data subject for this processing by Happy-Post.

This Website may use cookies and/or other similar technologies. More information on this processing can be found in our Cookie Notice. Please consider this document together with this Privacy Notice.

By engaging with our Website, you acknowledge that you have read and understand this Privacy Notice. This Privacy Notice may change from time to time (see Section 11 “Changes to our Privacy Notice”).















1. Data we may process about you

The terms “personal data” and “personal information” used in this Privacy Notice describe information that can be used to identify or reasonably link to an individual, such as full name, mailing address, email address, business contact information, and IP address, or other identifying computer/browser information. Data that has been anonymized, and therefore can no longer be used to identify an individual, is not considered personal data by Happy-Post.

If you use this Website, we collect and use different types of personal data from and about you (“Website User” or “data subject”). Below we outline which categories and types of personal data we collect and use:

  • Identity, Profile, and Contact Data that the Website User enters voluntarily on this Website, e.g. through contact forms, registration for updates and occasional questionnaires/surveys, or when purchasing products and/or services, which may include:

  • contact information (full name, email address, phone number, billing address);

  • company name and description of company activities and consumption behaviour (e.g. type of services sought) (if personal data);

  • order number;

  • other personal data entered into an open field of a contact form and/or survey;

  • details relating to the products and/or services you purchased, e.g. recipient postal address and contact number;

  • your username;

  • your interests, preferences, feedback and survey responses.

  • Financial and Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us, and bank account and payment card details.

  • Technical Data, including the Internet protocol (IP) address used to connect your computer to the Internet, browser type and version, time zone setting, browser plug-in types and versions, or operating system and platform.

  • Usage Data  of Our Website, including the full Uniform Resource Locators (URLs), clickstream to, though, and from our Website (including date and time), products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), methods used to browse away from the page, or any phone number used to call our customer service number.

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this Privacy Notice.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

2. How we collect personal data about you

We use different methods to collect personal data from and about you including through:

  • Direct interactions. You may give us information about you by filling in the shipment information form, the contact form on this Website or by corresponding with us by phone, e-mail or otherwise. This includes information you provide when you purchase our products and/or services, (including to create and purchase shipping labels, or track a package), sign-up for our newsletter, perform a search, participate in use of social media functions, answer a survey, or otherwise contact us.

  • Automated technologies or indirect interactions. As you interact with our Website, we may automatically collect and use Technical Data about your equipment, browsing actions and patterns as specified above. We collect this information by using cookies and other similar technologies (see our Cookie Notice for more information).


3. How we use your personal data and purposes of processing

Happy-Post may collect and use your personal data in the context of our Website to present our Website and provide you with information, products, services, and to deliver support that you request from us. In particular, we process personal data:

  • to prepare for and effect a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets;

  • for purposes we consider to be in our legitimate interests and your interests and fundamental rights do not override those interests, which may include the following:

    • Improving the Website and our products and services,

    • Providing you with updates, newsletters and information about our Website, products and/or services via email if you sign-up for such communication,

    • Gauging customer satisfaction and experience, and ultimately improve the quality of our services through (occasional) surveys and to enable your participation in our Website's interactive, social media or other similar features,

    • Maintaining a good business relationship and providing adequate answers to queries,

    • Ensuring that our customers are kept up-to-date with information about our services and helping us understand your interests,

    • Enforcing and defending our legal rights, including in legal proceedings,

    • Personalizing our interactions with you,

    • Protecting our Website, affiliates, employees, or operations,

    • Ensuring that we present our Website content in the most effective manner for you and for your computer

    • Administrating our Website and conduct internal operations, including for troubleshooting, data analysis, testing, research, statistical, and survey purposes,

    • Measuring or understanding the effectiveness of the advertising we serve to you and others, and to deliver relevant advertising to you,

    • Developing our business relationship, as this helps us to preserve our business operations or grow our business.

  • to comply with our contractual obligations: including registering you as a new customer, providing you with transportation labels, ensuring shipment collections, transport, clearance and delivery to consignee, to manage payments and collect and recover money owed to us, and more generally concluding and/or performing the agreement we have with you;

  • to comply with a legal obligation to which Happy-Post is subject, such as to detect and prevent illegal uses, abuse, spam, fraud, security incidents and other harmful activity or to comply with court orders, law enforcement requests, regulator inquiries, or other legal requirements.

Except as set out below, generally, we do not rely on consent as a legal basis for processing your personal data.

We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing). You will receive marketing communications from us if you have opted in to receiving that marketing.

You can ask us to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or by contacting us at any time. Where you opt out of receiving marketing messages, this will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. In addition, if we need to use your information for purposes other than those mentioned above we will notify you of these purposes before using your information and obtain your consent (where necessary).

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

4. Disclosure of your personal data

Happy-Post shares your personal data only for the fulfilment of one or more of the purposes set out above. In that context, we may share your personal data with:

  • third party service providers acting as data processors, including IT service providers, sub-contractors and suppliers, used to provide or support the Website, products and/or services. If necessary, to carry out their task, your personal data may also be transferred to these third-party service providers. In that case, they process your personal data solely in accordance with the instructions of Happy-Post, not for their own purposes and in line with applicable data protection law.

  • national and international mail carriers and other third-party delivery agents, acting as independent controllers, in order to provide any products and services you purchase from us.

  • members of the bpostgroup of companies, acting as independent controllers, which means our subsidiaries, our ultimate holding company and its subsidiaries, and our affiliates for the purposes of analytics and reporting.

  • a buyer or other successor in the event of merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, acting as processors or independent controllers, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, where one of the transferred assets is the personal data we hold.

  • regulatory authorities, government authorities, law enforcement, or courts, acting as independent controllers, in order to comply with any court order, law, or legal process, including responding to any government or regulatory request, or to establish, exercise or defend our rights.

  • other companies and organizations for the purposes of cybersecurity and fraud protection, and to protect the rights, property, or safety of our business, our employees, our customers, or others in accordance with applicable data protection law, including but not limited to professional advisers, acting as joint or independent controllers, including lawyers, bankers, auditors and insurers.

Happy-Post will not share your personal information with external third-parties for their marketing purposes without your consent.
Happy-Post requires that all third parties who process personal data on behalf of Happy-Post handle such personal data in accordance with applicable data protection law.

4.1 Data transfers outside the EEA / UK

We share your personal data within the bpostgroup of companies. This will involve transferring your data outside the UK/EEA.
Many of the external third parties we share your personal data with are also based outside the UK/EEA so their processing of your personal data will involve a transfer of data outside the UK/EEA.
Whenever we transfer your personal data out of the UK/EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

  • We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data under UK and EU data protection law. Please contact us for a list of such countries.
  • Where we use certain service providers, we may use specific contracts approved for use in the UK/EEA which give personal data the same protection it has in the UK/EEA (for example the EU Standard Contractual Clauses and UK Addendum, or the standalone International Data Transfer Agreement).

Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the UK/EEA.

5. Your rights

Under certain circumstances, You have the following rights with respect to your personal data:

  • request access to and be provided with information relating to our processing of your personal data;

  • request rectification of your personal data if such personal data proves inaccurate or incomplete;

  • request your personal data to be erased where there is no good reason for us continuing to process it, provided we are not under a legal obligation to keep these. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below);

  • request, in the following scenarios, the restriction of our processing of your personal data:

    • If you want us to establish the data's accuracy;

    • Where our use of the data is unlawful but you do not want us to erase it;

    • Where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or

    • You have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it;

  • object to the processing of your personal information for direct marketing purposes or to any processing which we carry out based on our legitimate interest and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms;

  • withdraw your consent at any time where our processing of your personal data is based on consent. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent;

  • receive personal data which you provided to us in a structured, commonly used and machine-readable format and to transmit those to another controller (provided these are processed based on your consent);

  • obtain a copy upon request at of the appropriate or suitable safeguards for international data transfers.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
Although we urge you to contact us first to find a solution for any concern that you might have, you always have the right to lodge a complaint with your competent data protection authority (i.e. the authority of your place of habitual residence, place of work or place of alleged infringement (within an EEA-country or the UK).

If you have questions about your data protection rights, or if you would like to exercise one or more, please email

6. External links and third-party data collection

The Website may include links to external third-party websites, plug-ins, services, social networks or applications. Clicking on those links or enabling those connections may allow the third party to collect or share data about you.  
Please note that these third parties have their own privacy policies and we encourage you to read them. We do not control these third-party websites or services and we do not accept any responsibility or liability for their policies or processing activities.

7. Data Security

The security of your personal data is very important to Happy-Post. We use appropriate physical, electronic, and administrative safeguards designed to protect your personal data. We encrypt your data to keep your data safe during transmission across public networks.
In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
Unfortunately, no data transmission or storage system is 100% secure. If you have reason to believe that your interaction with us is no longer secure, please immediately notify us in accordance with the “Contact Information” section below.
In addition, we urge you to take care when providing personal data through social media channels as other social media users may be able to view this information.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
If you have questions about the security of your personal information, please contact

8. Retention of personal information

The principle that we apply is that your personal information will be deleted when that information is no longer necessary for the purpose for which it was collected.
The personal data we have collected through cookies and similar technologies are not retained for more than 1 year without renewing our notice, and, if required, obtaining your consent.
The storage period for other personal data will depend on: (i) the period of time required for the purposes for which it was collected; (ii) any compatible and lawful purposes subsequently established; (iii) any new purposes to which you subsequently consent; and/or (iv) compliance with legal and regulatory requirements, including statutory retention terms and prescription periods under applicable laws, rules and regulations (including those relating to regulatory, tax and/or accounting requirements).

9. Requirements to provide personal information

Unless otherwise indicated, the provision of personal data to Happy-Post is not a statutory or contractual requirement and you are not obliged to provide your personal data to us. If you decide not to provide your personal data, we might, in some instances, not be able to provide you with all features of the Website or a product or service which you have ordered. Completion of any forms or surveys is entirely voluntary, although you may be required to submit certain personal data to Happy-Post to allow us to adequately handle your inquiries or requests.

10. Children and minors’ information

The Website is not directed at or marketed to children. Happy-Post does not knowingly process personal data from children under the age of 16 . If you are a parent or guardian and you are aware that your child has provided us with personal information without your consent or believe we mistakenly or unintentionally processed your childs’ personal data, please contact us at and we will take steps to remove that information from our servers.

11. Changes to the Privacy notice

The Privacy Notice is regularly reviewed and updated with changes and improvements when necessary. Please check this Privacy Notice periodically for updates.

12. Contact Information

If you have any questions or concerns about our Privacy Notice or you wish to exercise any of your rights related to your personal data (as described in more detail above), please contact us by email